Edmund Boyle

Web Focus is a web development, media production and digital marketing business based in Ireland. It provides tailor-made solutions to develop leads, increase brand awareness, generate revenue and achieve marketing success for businesses online. It is owned and operated by Edmund Boyle based in Westport, Co. Mayo, Ireland.

Edmund has been involved in digital technologies and the media since the nineteen eighties having originally worked as a stills photographer before entering the field of digital motion camera work. The evolution of the internet in the early nineteen nineties alongside the parallel growth of digital technology in cameras, editing and computers generated unique opportunities for those working in the area. Working with companies such as Allergan Pharmaceuticals and Botox provided exposure to other businesses which led to the growth and expansion of his business.

After attending The University College of Limerick in their first year of their inaugural Digital Media Design course, Edmund went on to study at the National Television Training Centre. He worked with the Setanta Sports Television Group and ESPN Networks before completing a Post Graduate H.Dip in Computer Science at University College Dublin. He further went on to train in Los Angeles in specialist high definition cameras and 3D stereoscopic imaging in Ireland. He returned to Westport where he now operates his media, web development and marketing business.

“Technology was changing at a such a rapid pace and so so too was the convergence of different forms of media particularly on the internet. Although the internet and web pages were text-based at the beginning, photography was now the main medium for visuals and marketing. Internet speeds were still very slow but technology indicated it wasn’t going to be long before video over the internet was the next milestone. iPhones and iPods were still a few years away but mobile video and the internet were on the horizon. The web as a tool for generating revenue was beginning to take effect as photography, video, marketing and social media began to converge. Shopping was easier as credit card transactions became secure. New technology allowed smaller businesses to adopt the web as a marketing tool to the world. Web Focus was established to make it possible for businesses to take advantage of the web as a lead generation, sales and revenue platform.”

Web Focus primary aim is to provide a service to business clients that makes an online presence financially profitable. There are many various reasons businesses need to have an online presence. Some want to sell their products or service while others need to make existing or potential clients aware of their locations, brand or services available. A hotel, bank, baker, solicitor or accountant all have different products and services but all can gain from having an online presence. It needs to be done right and making the correct choices starts with hiring professionals to make your investment work.

The word “investment” is not used lightly. An investment indicates that a return is expected and that is why Web Focus was established to guide businesses in their decisions. We work with startups, established online businesses or companies looking to enter the online world for the first time. Web Focus has the experience, knowledge and expertise to help businesses make a positive impact with their audience. We have many clients and their knowledge and experience of digital marketing, websites, social media and the Internet varies. Some are new and some are very experienced. We are very conscious of this and we will carefully guide a business whatever their level of experience. We are not interested in using technological jargon to impress a business with what we know. We are interested in finding out what they do know, helping them understand what they don’t know and educating ourselves about their business and their requirements.

Web Focus works with new entrepreneurs, established businesses and large companies. We work with the best technological experts in the industry. We help people make the right choices so that they can make a positive difference in their business.